Trade Show: Zorg & ICT
Stand De Heer Medicom
At the Zorg & ICT trade show in Utrecht, Eldee designed a fresh and eye-catching exhibition stand for De Heer Medicom, a well-established name in healthcare IT. Building on years of close collaboration, we developed an all-new concept that aligned perfectly with the event’s emphasis on digital innovation in healthcare.
Location
Utrecht (NL)
Surface Area
56 sqm

How De Heer Medicom stood out at Zorg & ICT
The booth design was all about freshness and visibility. De Heer Medicom’s vibrant green brand color extended into the flooring, creating a bold contrast in a hall otherwise filled with white and blue stands. This made the company’s commitment to healthcare innovation both visible and memorable.
Smart booth engineering at Zorg & ICT
We implemented a high-visibility truss structure - not just for support, but as a visual beacon across the trade show floor. It also offered an efficient solution for lighting without additional rigging costs.
Showcasing De Heer Medicom’s smart solutions
De Heer Medicom used their Zorg & ICT 2025 booth to showcase how their systems improve safety, efficiency, and ease in healthcare. Custom-built product displays highlighted real-life applications, while demo areas let visitors experience the technology in action. Design elements like moss walls, embedded visuals, and integrated care units made the space feel dynamic and inviting.
Ready to stand out in healthcare & IT trade shows?
Zorg & ICT is the leading Dutch trade show for digital healthcare innovation, bringing together care providers and tech specialists at Jaarbeurs Utrecht. On an international level, Medica in Düsseldorf plays a similar role in connecting the global healthcare and medtech industry.
Whether you’re exhibiting at Zorg & ICT, Medica, or another healthcare event, Eldee is your reliable stand design partner. We create smart, striking stands that reflect your vision and connect with your audience.
Let’s bring your story to life on the show floor. Give us a call -31 (0)345 585 600.